This article will guide you through the steps of viewing your Influencer posting results in the Social Media Simternship(Mimic Social).
How to navigate to the results, which you can do at anytime as you go through the Social Media Simternship:
- Click the RESULTS tab under the Social Media Simternship title
- Choose which round’s results you would like to view
- Once selected, the results page will appear
Tips and Tricks:
Use the INFLUENCER ANALYTICS tab to view your most recent influencer post results. To view your previous influencer posts from all earlier rounds that included influencer posts, click the INFLUENCER HISTORY tab.
Going first into Influencer Analytics, these Analytics are broken down and results are shown by influencer. Click on the respective social media influencer to see the posts the channels they posted to and their overall results.
When viewing your Influencer History, you can choose ALL INFLUENCERS to view all previous posts. You can also choose a respective influencer to view all posting history for that specific influencer.
For "Awareness", "Engagements", and "Revenue" metric sections, hover over the “i” symbol for further clarification on viewing those results, as shown below.
When viewing previous posts and metrics, you can click on any of the column headers to sort by that topic, such as post type, impressions, clicks, etc.
You can use the COLUMN OPTIONS button to organize the information you see. You can also use the EXPORT TO CSV button to export your results to a downloadable, printable spreadsheet.
You can utilize the SELECT METRIC dropdown menu above the bar graph to view different metrics such as "Engagements", "Conversions", "Revenue", etc.
Use this information to determine how effective your chosen Influencers have been. Consider the Return on Investment (ROI) and Opportunity Cost of using this influencer as opposed to others. Could you use a different strategy, or a different influencer altogether?
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