Market Research Simternship | Results Review - Wheelz Delivered RFP: Competitors, Features, and Prices

This article will show a breakdown of the feedback given in the Market Research Simternship, along with some tips of where to look for places to improve.

How to navigate to your Results, which you can access at any time while within the Market Research Simternship:

1. Click the RESULTS tab under the Market Research Simternship title
2. Choose which round’s results you would like to view
3. Once selected, the results page will appear

Results Review

1. Check the Performance Evaluation at the top of the page to get an overall score of your entire round. The goal is to get 5 stars.
2. Check the radial dials for an overview of where you have performed well and where you may have fallen short. A green result is the goal with these dials. 
   
   

Tips and Tricks

• When choosing your competitors, focus on the details that match up more closely with Buhi. You can find the information for all of the competitors and for Buhi in the downloadable research documents. Focus on the information listed next to each competitor when choosing your three main competitors.
• Utilize the emails in your inbox to make your selections. The most detailed information from the research manager is listed in the emails they send each round. 
• You are able to view your results from previous rounds at any given time. Utilize these as a resource to help you make your choices with your current and future rounds. For example, if you are in Round 10, referring back to the results and resources from Round 7 might be beneficial for gathering information to better choose between your competitors.
• The Radial Dial’s color code can be described as follows
• Red indicates that the worst answer or no answer was given
• Orange indicates that your answer needs improvement. Read the resources provided in your resources tab as well as your inbox to determine the better answer.
• Yellow indicates that your answer is acceptable, but a better answer was available. 
• Green indicates the best answer was chosen. This is your goal for each section and round.

While the Stukent Support team is happy to assist with technical support, we are not marketing experts. Generally, questions about best practices with Market Research should be directed back to your course instructor for best guidance.